Alex Ponce DíazinDool Creative AgencyWhat is Neuro-Branding?Neuro-branding is a cutting-edge approach that applies principles from neuroscience to brand strategy, aiming to create deeper and more…Aug 18Aug 18
Alex Ponce DíazinDool Creative AgencyWhat are the most effective ways to use consumer psychology in marketing and advertising?This blog post delves into the psychological mechanisms that underpin consumer decisions, illustrating how marketers can harness this…Jun 24Jun 24
Alex Ponce DíazinDool Creative AgencyHow colour psychology influences purchasing decisionsColours silently weave emotions into our daily experiences. Every shade we encounter, consciously or subconsciously, elicits a feeling, a…Jun 24Jun 24
Alex Ponce DíazUnveiling the Secrets of Exceptional Digital StorytellingThe Timeless Essence of StorytellingNov 23, 2023Nov 23, 2023
Alex Ponce DíazAI Benefits and Challenges in Digital MarketingAI (Artificial Intelligence) has transformed the way organisations approach digital marketing. AI is bringing new and imaginative methods…Mar 6, 2023Mar 6, 2023
Alex Ponce DíazAnalyzing the impact of social media on your target audienceSocial media has become an indispensable element of our everyday life. It has altered our communication, information consumption, and…Jan 24, 2023Jan 24, 2023
Alex Ponce DíazinBootcampCommon mistakes to avoid when designing a websiteYou can exhibit your goods or services, draw in and keep clients, and build your brand’s reputation as a reliable and trustworthy company…Jan 4, 2023Jan 4, 2023
Alex Ponce DíazExploring neuromarketing techniques in digital marketingPsychology plays a crucial role in the success of digital marketing campaigns.Dec 12, 2022Dec 12, 2022
Alex Ponce DíazinDool Creative AgencyPsychology in Digital MarketingPsychology is a fascinating field of study with implications for everything from marketing to politics. In this article, we’ll explore some…Dec 8, 2022Dec 8, 2022
Alex Ponce Díaz5 Ways for Small Business to Secure Customer DataIf you’re a small business owner doing business in 2021, one of your most important tasks is securing customer data.Jul 2, 2021Jul 2, 2021